Let me start by confessing, vulnerability still feels like a bikini wax to me. I also know, if you're finding yourself where I was not so long ago, my discomfort is worth your liberation.
Like all Alpha Females, I'm a high performer and extraordinary achiever. I've built two successful companies, raised two incredible men, kick-boxed my way out of clinical depression, started competitive cycling in my mid-thirties, became a provincial podium winner, IronMan athlete, Skyrunner - I did it all.
I ticked all the credential boxes along the way. Honours degree in Psychology, certified life coach, pranic psychotherapist, yoga teacher, spinning instructor, personal trainer - I guess you could call me a certification junkie.
I was already in top management in my early twenties. Co-owned my first restaurant by the age of 24. Took my first business from a mere desktop and landline phone to six figures in less than twelve months.
And above all, I desired to build an empire of impact!
That's right Darling, I wanted to leave behind a legacy. I wanted to bring change. I wanted to make a difference in the lives of others. I wanted to create a platform or way to empower others to live their best lives!
I wanted people to THRIVE!
Actually, I wanted to thrive!!
Except, two things were going on:
The one was that my business was no longer lighting me up!
Mirroring my internal struggle, my female clients were achieving their goals and still did not appear to be satisfied.
My teachers and coaches simply didn't feel aligned for me anymore. They frustrated me with their limited thinking and re-use of the same tools I've been using for more than a decade with my clients.
Everything just felt so 'same old same old'.
And truthfully, success tasted bland.
The second, and this one was actually the thing I didn't talk about, not even with my coaches, was that I realised I've never been fully satisfied.
Regardless of the size of my achievements.
Regardless of my previous 'success'.
I would wake up in the morning and think there has to be more to life than this.
The real problem I was facing, was the fact that none of my coaching tools or methodologies felt like the key to unlocking my thrive.
Goals, regardless of their size or impact, felt redundant. Achievement just didn't cut it for me anymore.
I no longer felt that I had to prove myself to anyone, competition was bleugh, and quite frankly, I just couldn't be fucked with applause.
I turned from coaching to spirituality to find a new way, and was met with 'the sisterhood'.
I tried it on for size and almost instantly felt like I was wearing a g-string two sizes too small.
Plus, respectfully, the pendulum swing from the very focused goal perspective, to lala with the moon, was just too much to cope with.
I finally came to understand that what I was searching for, had simply not yet been created.
THIS was my purpose:
An evolution for thrive!
You see Darling,
the coaching industry was founded by our male counterparts, designed by our male counterparts, from a male perspective, in a way the truly fits the male approach to life!
Now, the reason it's been working for driven women who wanted to succeed in a man's world, is simply because we've been living like men!
And let's be honest, we achieve really easily when we fucking decide we're going to have what we want. It's simply non-negotiable for us.
Except, have you noticed how empty it all feels the next day? And how we're continuously driving harder, and higher, and still not feeling fulfilled?
That's because it's time to EVOLVE the body of work in a way that completely supports and liberates women to be in their most powerful, loving, creative flow!
For the first time in my life I HAD NO PLAN!
Instead, I decided to just trust my intuition, create space to receive, and have fun with it.
OMG the horror of my audacity.
Once I connected with this, I was blown away by how easily it all came to me.
Which of course opened up a whole new pandora's box!!
My 'friends' at the time not only ran away, but some turned on me in some really unexpected and hurtful ways.
There was the self-doubt and imposter syndrome of who the hell do I think I am to create an original body of work!
There was the shock from my clients of no longer being an advocate of setting goals and instead creating a fountain of thrive and getting them to spiral upwards in a connected way which starts with yourself!
There was the constant resistance within my own mind as I had to release a shit ton of old beliefs, and the tendency to say why fix something that's clearly not broken - just look how many other people were achieving results!
But that's just it!
For Alpha Females to THRIVE, it's not about 'achieving results'. It's about having a lifegasmic experience along the way!